Benefits Communication: The Make-or-Break Factors That Determine How Employees Perceive Your Plan
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Do you often feel that your employees don't understand and appreciate the benefits you provide? If so, there's a good chance you don't have a benefits problem. You have a COMMUNICATIONS problem.
Many employers spend big dollars on benefits but get little return on that investment. They're missing a HUGE opportunity to use their benefits package to engage, educate and motivate existing employees, as well as attract new talent. If you have a fabulous package that's underappreciated, this conference will help you close that gap. If all your company can afford is an average plan, you'll walk away with clear strategies to help you position your offerings in a way that maximizes their impact.
During this audio conference, XL Communications CEO June Mara will show you how to develop effective, strategic employee benefit communications that will help employees understand your program, enhance awareness and help build greater appreciation.
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Learning Objectives:
- What is the significance of a benefits communications strategy, does your company really need one and how do you develop one that works?
- With annual benefits enrollment approaching, and costs going up each year, is there a way to get employees to understand that your company's ability to absorb these additional costs is limited?
- How do you measure how effective your communications have been in helping you achieve your objectives?
- How can your organization use communications to drive participation in more cost-effective options?
- How do you get employees to actually read the benefits information you provide?
- Can you develop effective benefit communications without breaking the bank?
- How can your organization help employees understand the value tax-advantaged plans like Flexible Spending Accounts and 401(k) Savings Plans provide, the importance of long-term savings and increase participation in these plans?
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Presented by:
June Mara
CEO
XL Communications, Inc.
June Mara is the CEO and Founder of XL Communications Inc. a strategic human resources communications consulting firm. Throughout her career, June has developed and successfully implemented numerous strategies covering complex and sensitive issues; conducted focus groups and one-on-one interviews; and helped clients develop, implement and champion a wide variety of programs and initiatives.
June has extensive experience working with organizations of all sizes in a wide range of industries including Montefiore Medical Center, The Provident Bank, Pathmark, Toys "R" Us, Terex Corporation, MF Global, Hartford Hospital, Pitney Bowes, Beiersdorf, ATMI, Time Warner, Bayer Pharmaceuticals, American Express Travel Related Services and Avis Budget Group. She has also been a presenter at various conferences, including SHRM and NYBGH.
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CDRom + Transcript (PDF) + Audio CD - $319
CDRom Only - $217
Audio CD Only - $199
Written Transcript Only - $198
Questions About this AudioConference CD? Call 1-800-431-7571
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